Cloud
5 min read
How to move a live platform to AWS without downtime
A step-by-step plan for moving a live application from Azure or your own servers to AWS with no downtime, from the first audit to the cutover and after.
Read articleNews and insights
Guides for teams buying websites and software
Articles on cost, strategy, design and engineering, written by the people who do the work.
- Strategy
6 min read
Build vs buy: when custom software makes sense
Should you build custom software or buy off the shelf? Compare total cost of ownership, licence creep, integrations and differentiation, with a checklist.
Read article - Strategy
6 min read
Fixed price or time and materials: which to choose
Fixed price or time and materials? Compare the pros, cons and best uses of each, learn the hybrid approach and get questions to ask any software agency.
Read article - Design
8 min read
What a B2B website needs to convert in 2026
A practical guide to B2B website conversion: value proposition, specific CTAs, short forms, real proof, speed, pricing, accessibility and tracking.
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